The 3 Knockdown Rule with Mario Lopez & Steve Kim
The 3 Knockdown Rule logo

The 3 Knockdown Rule

Weekly boxing show with Mario Lopez & Steve Kim
Verified New episode every Tuesday Since 2018
6.4MReach, show + hosts
3.3MYouTube views
#153Latest episode
Presented byHUSTLER CASINOTitle spot ›

Watch the show

New · Tue Oct 27
THE 3KR #153 | FOSTER SHOCKS NAVARRETE | CANELO VS MBILLI PREVIEW
5,130 views · plays right here · open on YouTube
When the show goes live, this player switches to the live stream and the red pill reads ● Live now. New episode every Tuesday · daily clips.

Latest clips

1,325 videos

Meet the hosts

2 hosts

By the numbers

counted Oct 23, 2026

Who your brand reaches with The 3 Knockdown Rule and its hosts.

Combined reach 6.4M followers across 4 platforms, show + hosts
5.1KViews · latest full episodeTHE 3KR #153 | FOSTER SHOCKS... · Oct 27
4.6KAvg views · cliplast 14 clips on YouTube
21.2Likes per 1K viewsYouTube, recent videos
10.9Videos a weekfull episodes + clips, last 9 days
100Audio episodesApple Podcasts · Spotify
46 minAvg episode lengthaudio feed
Reach by platform
Instagram3M
Mario 3M · Steve 15K · Show 7.1K
TikTok2M
Mario 2M
X1.3M
Mario 1.2M · Steve 67.8K · Show 1K
YouTube99.4K
Mario 88.4K · Show 11K

Plus 2.4K newsletter readers on Substack (not added to reach).

Recent videos · views Full episode Clip avg 4.7K
012.5K25K ITAUMA VS. DUBOIS COULD BE THE NEXT JOSHUA VS. FURY! · 2,858 views · 28 likes · Oct 24 MIKE TYSON FOUGHT 15 TIMES IN ONE YEAR! 🤯 · 4,651 views · 132 likes · Oct 25 THE NEW MIKE TYSON NETFLIX DOC WAS HARDER TO MAKE THAN YOU THINK! 🎬🥊 · 1,278 views · 25 likes · Oct 26 THIS WEEK ON THE 3KR! 🥊🔥 · 58 views · 1 likes · Oct 27 THE 3KR #153 | FOSTER SHOCKS NAVARRETE | CANELO VS MBILLI PREVIEW · 5,130 views · 183 likes · Oct 27 NAVARRETE IS STILL ELITE! 🇲🇽🥊🔥 · 1,333 views · 24 likes · Oct 27 EVEN SHAKUR KNOWS O’SHAQUIE IS ELITE! 👑🥊 · 2,979 views · 50 likes · Oct 28 VERGIL ORTIZ HAS NO WORLD TITLE BELTS. 🥊 AND PEOPLE ARE STARTING TO REALIZE🔥 · 5,457 views · 70 likes · Oct 28 BOXING NEEDS MORE O’SHAQUIE FOSTER! 👑🥊 · 21,446 views · 585 likes · Oct 29 THE CANELO FIGHT IN RIYADH IS STILL ON DESPITE THE BOMBING?! 👀💣 · 673 views · 11 likes · Oct 29 CANELO MAY BE ON THE SUNSET OF HIS CAREER, BUT HE'S STILL CHALLENGING HIMSELF! 🥊🔥 · 14,815 views · 256 likes · Oct 30 CANELO LIVES BY ONE CODE: NO BOXING, NO LIFE. 🥊🔥 · 3,453 views · 33 likes · Oct 30 RICK MIRIGIAN: THE BEST WORST MANAGER IN BOXING? 👀🥊 · 2,333 views · 25 likes · Oct 31 KEYSHAWN DAVIS IS WASTING HIS YOUTH. ⏳🥊 · 2,264 views · 43 likes · Nov 1 THE LAKERS LOST LEBRON JAMES, BUT DID THEY WIN WITH JJ REDICK? 🤔🔥 · 1,419 views · 18 likes · Nov 2 Oct 24Oct 28Nov 2 70,147 views on the latest 15 videos. 21.2 likes per 1,000 views. Most watched: “Ep 47 | Oleksandr Usyk In-Studio”, 33,778. Tap a bar to watch.
Podcast · audio
100Episodes in the feed
46 minAverage length
0.7New a week
Oct 27Latest
From the show's podcast feed (the one Apple Podcasts and Spotify read).

Followers are counted from the public accounts on Oct 23, 2026; audiences can overlap between accounts. Video numbers come from YouTube. Impressions, watch time and audience come from the account's own dashboard when shown, with their dates.

Your brand on the show

tap a spot
SOLD SOLD 3 4 5 6 7 8 9 LOWER THIRD
OpenSold1 · 2 · 3 · 4 · 5 · 6 · 7 · 8 · 9
Backdrop · top right on air
Spot 3 · Backdrop · top right

On the backdrop behind both hosts, in every camera angle of every episode.

In: Round 1 Sponsor $5,000 · On Air Program Sponsor $4,000 · Picks of the Week Segment $3,000

★ 4.7Apple Podcasts, 126 ratings
WeeklyOn air since 2018
11KYouTube subscribers

Brands on the show

HUSTLER CASINOPresenting
LifeRx.md
Steel City Interactive
JIMMY BARS

Guests on the show

tap a fighter
Oleksandr Usyk · on BoxBid Terence Crawford · on BoxBid Isaac "Pitbull" Cruz · on BoxBid Israil Madrimov · on BoxBid Serhii Bohachuk · on BoxBid Mike Tyson Bruce "Shu Shu" Carrington · on BoxBid Seniesa Estrada · on BoxBid Tim Bradley Shawn Porter Antonio Tarver Fernando Vargas Jim Lampley Eddie Hearn Dana White Todd duBoef Bob Arum Oscar De La Hoya Tom Loeffler Doug Fischer Joe Tessitore Dan Rafael
Mario Lopez and Steve Kim at Hustler Casino Live.
Mario Lopez and Steve Kim at Hustler Casino Live.

Follow the show

Make an offer to The 3 Knockdown Rule
  1. 1
    Tell the show what you want and your budgetA segment, ad reads, posts, a studio visit.
  2. 2
    The show reviews itMario Lopez & Steve Kim and the team see it in their account. BoxBid comes back to you, usually within a business day.
  3. 3
    Sign and pay securelyPayments are secured in escrow and released when the show delivers.
Example offer"Fight-week segment: our logo on the lower third of the fight-week episode, a 30-second read by Mario, and 2 posts on the show's accounts. Budget: $6,000."
Make an offer Follow

Sponsor questions

Who watches The 3 Knockdown Rule?

Boxing fans who follow the show and its hosts on YouTube, Instagram, X and TikTok. The reach numbers on this page are counted from those public accounts, with the date they were counted.

When does my logo first appear?

Usually in the next weekly episode after the contract is signed and your logo is in. The BoxBid team confirms the exact date with you.

Can I pay by company check?

Yes. Call (866) 726-9243 and ask for your account manager. The sponsorship starts when the check clears.

Can I bring my own segment idea?

Yes. Use Make an Offer and describe the segment and your budget. The show reviews it and the BoxBid team comes back to you with the answer, usually within a business day.

How is my payment protected?

Payments are secured in escrow and released when the show delivers what the contract lists.

Follow The 3 Knockdown Rule

Hear first about new episodes, open sponsor spots and the next live show from The 3 Knockdown Rule.