How the Price Index is counted

What counts as a deal

One deal is one sponsorship a brand paid for on BoxBid. There are three kinds:

1. A won title-sponsor auctionThe auction closed with a winning bid that met the fighter’s reserve price, and the winner paid.
2. A bought sponsorship packageA package the fighter or promoter sells on their BoxBid page, such as a logo on the trunks, the ring walk or the ring apron, paid in full.
3. An accepted offerA brand’s offer that turned into a BoxBid proposal, which the brand signed and paid.

A deal is only counted when all of these are true

• It has been paid, with a recorded payment method, and its order is in a paid or confirmed status.
• It has not been refunded in full, cancelled or disputed. A partial refund lowers the price we count.
• It is for a fighter’s or a promoter’s BoxBid page. Podcast and media pages are not part of this index.
• For a title-sponsor auction: the auction is closed, it has a real winner, the winning bid met the reserve, and the paid order is linked to that auction.

What never counts

• Seed, demo and sample data: orders marked as seed data, demo buyers and bidders, sample sponsors, and addresses at example.com, example.org or example.net.
• Tests: payments taken with Stripe test keys, addresses on test domains (.test, .example, .invalid, .localhost), and purchases by BoxBid’s own addresses or staff accounts.
• Merch, donations, memorabilia, tickets, fan shoutouts and advertising bought on BoxBid’s own pages. They are not boxer sponsorships.
• Sponsorship deals made away from BoxBid, including the public deals in our Sponsor Database. We cannot see what was paid.
• Any deal our team takes out by hand, for example a deal between related companies. We keep a written reason for each one.

How a price is measured

The price is what the sponsor paid before tax and shipping, in US dollars, less any partial refund. The date of a deal is the day it was paid, and that date sets its quarter.

For each segment we publish the median (the middle price) and the middle half (from the 25th to the 75th percentile). We do not publish averages, minimums or maximums, because one unusual deal could move them or reveal a single price. Numbers are rounded to the nearest dollar.

The 30-deal rule

A segment is published only when it has at least 30 completed deals, from at least 5 different fighters and 5 different brands. That way no published number is one fighter’s or one brand’s price, and no deal can be picked out.

A smaller segment is never dropped from the totals. It rolls up into a broader one: a weight class into its group of divisions, a country into its region, a quarter into its year, a placement into its family, and all of them into the overall figure. The broader row says which smaller segments it includes.

The segments

Placement

What the sponsor bought, from the auction, the package type or the offer type.

• Title and fight-night deals: Title sponsorship, Fight-night package
• Fighter kit (trunks, robe, weigh-in): Trunks (shorts logo), Robe and ring walk, Weigh-in
• Ring and venue: Ring and venue branding
• Digital and media: Social posts and shoutouts, Show and broadcast spots
• Other deals: Training camp, Other deals

Fight tier

Our team marks title fights and main events. Every other deal is placed by the fighter’s professional fights at the time of the deal, from their BoxBid profile:

• Title fight or main event
• Experienced pro (10+ fights)
• Prospect (1 to 9 pro fights)
• Pro debut or amateur
• Not classified

Promoters’ deals (ring and venue branding) are “Not classified”.

Weight class

The fighter’s division at the time of the deal. Men’s and women’s divisions of the same name count together.

• Lighter divisions (up to lightweight): Minimumweight, Light Flyweight, Flyweight, Super Flyweight, Bantamweight, Super Bantamweight, Featherweight, Super Featherweight, Lightweight
• Middle divisions (super lightweight to super middleweight): Super Lightweight, Welterweight, Super Welterweight, Middleweight, Super Middleweight
• Heavier divisions (light heavyweight and up): Light Heavyweight, Cruiserweight, Bridgerweight, Heavyweight

Region

Where the fight takes place, from the venue of the fight on the fighter’s BoxBid campaign. When no real venue is recorded, the fighter’s country. Countries roll up into these regions:

• United States and Canada: United States, Canada
• Mexico, Caribbean and Latin America: Mexico, Puerto Rico, Cuba, Dominican Republic, Venezuela, Argentina, Brazil, Colombia, Nicaragua, Panama, Chile, Peru, Ecuador, Uruguay, Costa Rica, Guatemala, Honduras, El Salvador, Jamaica, Trinidad and Tobago, Bahamas, Haiti
• UK and Ireland: United Kingdom, Ireland
• Rest of Europe: Germany, France, Spain, Italy, Portugal, Netherlands, Belgium, Sweden, Norway, Denmark, Finland, Poland, Ukraine, Russia, Belarus, Czechia, Hungary, Romania, Bulgaria, Serbia, Croatia, Bosnia and Herzegovina, Albania, Greece, Austria, Switzerland, Latvia, Lithuania, Estonia, Georgia, Armenia, Azerbaijan, Turkey, Moldova, Slovakia, Slovenia
• Middle East and North Africa: Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Bahrain, Oman, Jordan, Israel, Egypt, Morocco, Tunisia, Algeria, Iran, Iraq, Lebanon
• Asia-Pacific: Japan, Philippines, Australia, New Zealand, China, South Korea, Thailand, Uzbekistan, Kazakhstan, Kyrgyzstan, Tajikistan, India, Indonesia, Malaysia, Singapore, Vietnam, Mongolia, Taiwan, Hong Kong, Fiji, Samoa, Tonga
• Sub-Saharan Africa: South Africa, Nigeria, Ghana, Kenya, Uganda, Namibia, Cameroon, DR Congo, Tanzania, Zimbabwe, Zambia
• Other countries: any country not listed above

Quarter

The calendar quarter the deal was paid in (January to March is Q1). Quarters roll up into their year.

Editions, checks and corrections

We count new deals every few minutes, but nothing goes public on its own. Each quarter, once there is enough data, we save a draft edition that covers every counted deal paid up to the end of that quarter. A person on the BoxBid team checks it against this page and publishes it under their name. Each edition keeps its own address, so what you cite stays the same. If we find a mistake, we withdraw the edition and publish a corrected one, and say so.

The index never shows a single deal, a fighter’s name or a brand’s name. Fighters and brands who used BoxBid can ask us what we hold about their deals at our contact page.

Method version 1. If the method changes, the version number goes up and each edition says which version it used.